Lety  SyCip

Lety SyCip

REALTOR®

License #: CA DRE 01066644

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SEO vs. Hashtags: How to Optimize Your Content for Peak Search Results

USA Real Estate News-RISMedia - Tue, 2026-04-14 14:49

Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Social media platforms are ever-evolving marketing grounds. While more and more business is coming off of social media leads than ever before, real estate professionals have to evolve…

The post SEO vs. Hashtags: How to Optimize Your Content for Peak Search Results appeared first on RISMedia.

Share of First-Time Buyers Hits New Low as Boomers Dominate Market

USA Real Estate News-RISMedia - Tue, 2026-04-14 13:47

The National Association of Realtors®’ (NAR) 2026 Generational Trends Report found that Gen Z—though still a fraction of the overall market—is “reshaping homeownership,” even as baby boomers remain overrepresented amid affordability challenges. Those challenges have also shrunk first-time buyer share to historically low levels. The report found that out of all buyers, only 21% were…

The post Share of First-Time Buyers Hits New Low as Boomers Dominate Market appeared first on RISMedia.

Lamacchia Realty Expands in Massachusetts With Acquisition of Rosewood Realty and Real Estate School

USA Real Estate News-RISMedia - Tue, 2026-04-14 13:30

Lamacchia Realty announced the acquisition of Rosewood Realty in Somerset, Massachusetts, expanding their presence in the Bristol County market with broker/owner Eric Alberto. “I’m excited to have Rosewood Realty join Lamacchia Realty. Eric has built a great company, and we are thrilled to welcome him and his Realtors®,” said Jackie Louh, COO Lamacchia Realty. “It’s…

The post Lamacchia Realty Expands in Massachusetts With Acquisition of Rosewood Realty and Real Estate School appeared first on RISMedia.

Lubbock Association of Realtors® Partners With Gitcha to Introduce Buyer Listing Service® to MLS

USA Real Estate News-RISMedia - Tue, 2026-04-14 12:57

The Lubbock Association of Realtors® (LAR) has announced a partnership with Gitcha to integrate The Buyer Listing Service® platform into LAR’s Multiple Listing Service agent experience.  The Buyer Listing Service® (BLS) is a workflow integration for the MLS for a new standardized protocol for buyer representation, agent cooperation and market transparency. It aims to enable…

The post Lubbock Association of Realtors® Partners With Gitcha to Introduce Buyer Listing Service® to MLS appeared first on RISMedia.

Activist Investor Abandons Homes.com Feud Against CoStar

USA Real Estate News-RISMedia - Tue, 2026-04-14 12:39

Billionaire investor Daniel Loeb’s hedge fund Third Point has stated it will not pursue ​a proxy fight with CoStar Group, and has sold its stake in the company, according to an exclusive report from Reuters. “We no longer believe that our original thesis ​holds true today and have disposed of our position in its entirety,”…

The post Activist Investor Abandons Homes.com Feud Against CoStar appeared first on RISMedia.

SERHANT. Launches Across California With $2B Agent Roster

USA Real Estate News-RISMedia - Tue, 2026-04-14 12:18

Ryan Serhant is bringing his fast-growing brokerage, SERHANT., to California in a major expansion as the celebrity firm pursues rapid national growth and a continued push into luxury markets. According to a press release issued Tuesday, SERHANT. is launching operations across Los Angeles, San Diego, Orange County, San Francisco and Tahoe, entering the state with…

The post SERHANT. Launches Across California With $2B Agent Roster appeared first on RISMedia.

The Upsizing Question: How Does Rate Lock Impact Move-Up Transactions?

USA Real Estate News-RISMedia - Tue, 2026-04-14 12:02

The rate lock-in effect has been a concern on the minds of many in real estate over recent years as mortgage rates have mostly stayed in the 6%-7% range. Homeowners with rates in the 2%-3% range, while they could potentially afford the price of a new home in selling their current one, have reportedly felt…

The post The Upsizing Question: How Does Rate Lock Impact Move-Up Transactions? appeared first on RISMedia.

Tech leaders love AI. Everyone else? Not so much

USA Real Estate News-Inman - Tue, 2026-04-14 12:00
The real estate industry is embracing AI fast, but rising public skepticism may create new risks for agents, landlords and platforms.
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